VIRGIN HOTELS: WHERE ELSE

▇ INTRO TO NY HOTEL LAUNCH VID SERIES

WE <3 THE BIG APPLE (SEASONALLY) ▇

VIRGIN HOTELS:
WHERE ELSE?

NYC is one of a kind. Where else can you eat a gyro at 4am, see the world's greatest acts in the smallest venues, or enjoy the grace of a local pigeon brushing past your locs while b-lining it for the subway?? Only here. Virgin Hotels opened their NYC location in the heart of Chelsea and wanted to celebrate with a bang— so we captured the jazzy, fleetingly fun 'Where else?' campaign to inspire city seekers to check out the new spot and stay awhile.

PARTY PPL ▇

STUDIO > JOAN CREATIVE
CCO > JAMIE ROBINSON
ECD > LAUREN COSTA
CD > GALS.CLUB (KRISTIN WELLMER)
SR CW > NICOLE LELACHEUR
SR AD > HAILEY LAWRENCE
CW > LAURA SCHEAR
AD > CLAIRE GOLLADAY
DESIGNER > SAMANTHA KIM
DIRECTOR > ANOTHONY PHAM/MICHAEL BARTH
DP > AIDEN ULRICH
EDITOR > TRYRONE RHABB
STYLIST > ANN MARIE

STUDIO > JOAN STUDIOS
HEAD OF PRODUCTION > CHERI ANDERSON
EXECUTIVE AGENCY PRODUCER > SHAMI LACOURT
AGENCY PRODUCER > JONATHAN MELTON
CREATIVE DIRECTOR > (GALS.CLUB) KRISTIN WELLMER
SENIOR WRITER > SARA FALARDEAU
SENIOR AD > CHLOE MAES
PRODUCTION > PARADISE 
EP > JILL FERRARO
PRODUCER > MIA JARRETT 
DIRECTOR > (GALS.CLUB) KRISTIN WELLMER
 DP > LIAM REARDON 
EDIT > JEB BOURROUGHS 
COLOR > CONNOR BAILEY
 COLOR PRODUCER > CHRISTO ARSENIO
 
SERVICES ▇

CONCEPTING
ART DIRECTION
NARRATIVE DIRECTION 
CREATIVE DIRECTION
 PRODUCTION 
EDITORIAL
PHOTOGRAPHY 
FILM
SOCIAL
DIGITAL & SOCIAL STRATEGY